Carrie Wilson is North Florida’s premier makeup artist, widely regarded as the go-to beauty expert for women over 40. With over 25 years of experience in the industry, Carrie has built a reputation for creating elevated, timeless looks that enhance natural beauty — never mask it. Her approach is refined, intentional, and rooted in real expertise.

Carrie has worked coast-to-coast in cities like New York, Miami, and Los Angeles, collaborating with top artists, stylists, and creatives in fashion, television, and commercial media. Her work has been featured in Marie Claire, Ponte Vedra Life Magazine, and Jacksonville Magazine, and she’s been featured on-air for First Coast Living, River City Live, and FOX30 Action News Jacksonville.

Her talent also extends to men’s grooming for national television, commercial campaigns, and personal branding shoots — delivering a polished, undetectable finish that reads effortlessly on camera.

In addition to her on-set work, Carrie is deeply passionate about helping women reconnect with their confidence and style — particularly those navigating the evolving beauty needs that come with age. She is the creator of Makeup Wardrobing, a bespoke service designed to help women over 40 refine, simplify, and elevate their beauty routines using the right products and techniques for their features, lifestyle, and goals.

Carrie is also the founder and creator of Carrie Wilson Makeup, a curated line of high-performance products and professional brushes developed to meet the needs of real women. In 2016, she opened her namesake studio in Jacksonville — a full-service destination offering personalized makeup lessons, private consultations, event services, and exclusive access to her product line.

Beyond her work with clients, Carrie is committed to mentoring the next generation of artists, offering advanced education and hands-on training grounded in technique, artistry, and business. Her calm professionalism, expert eye, and warm approach make her both a trusted educator and a respected leader in the industry.

Whether she’s working with a bride, a CEO, a photographer, or a fellow artist, Carrie Wilson delivers beauty that feels effortless, current, and unmistakably you.